Activators at work

What is Youth-Driven DevelopmentTM?

Young people are often at the margins of mainstream development, yet they are far greater in number and energy than any other group.  Young people are the world’s greatest resource, but often untapped and underutilized. 

A new approach is necessary to tap the power of young people, both for their own benefit, and that of their families, communities and nations.  This requires a shift in mindset first. 

The Youth Driven DevelopmentTM framework is based on a simple formula: 

Positive Youth Development 

young people as problem solvers, not problems to be solved


Youth Engagement 

adults let go, allowing young people to run the show


Community Driven Development

communities decide how to spend resources to help themselves 


Youth Driven DevelopmentTM 

young people drive the development of themselves, and their communities

The 6cs of well developed youth

Motivate Canada's Youth-Driven Development approach is inspired by the Positive Youth Development model, developed by youth development researchers such as Richard Lerner and Peter Benson. Lerner created the 6 Cs of well-developed youth, which are integrated into the objectives of all of our programs.

Confidence: having a sense of self-worth based on one's ability to make choices and take initiative.

Competence: having the ability and motivation to master sound educational and vocational skills to make a living.

Connection: having a sense of safety and structure (adequate food, clothing, shelter and security) as well as membership and belonging to one's community.

Character: having a sense of responsibility and accountability and the ability to thrive despite adversity.

Caring: having a sense of empathy and a desire to positively impact one's surroundings.

Contribution: once the first 5 Cs are reached, becoming civically minded and wishing to contribute ideas, time and talents to better one's community.



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